Trader Group
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Reader Profile  

Trade-A-Boat readers mean business.

They're in the market to buy or sell a new or secondhand boat. They know what they want and recognise that Trade-A-Boat is the only magazine that will give it to them. Trade-A-Boat buyers are also avid marine readers and are passionate about keeping up with market trends and new developments within New Zealand's constantly evolving marine sector.

Trade-A-Boat
is often referred to as a one-stop-marine-shop and this is reflected in the fact that Trade-A-Boat is one of New Zealand's biggest-selling general marine titles.

Readership 45,000*
Frequency Monthly
Gender Split (male:female) 87:13

*Nielsen National Readership Survey (April '09 - Mar '10) 

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